A look at how Andy Warhol created his success

Andy_Warhol

Andy Warhol was a controversial figure and his works are both lauded and denigrated. He amassed a fortune and made a significant impact on the world.

He was one of the people who looked at the process of commercialisation from a new perspective and in many instances created artistic works from non-artistic subjects. He made use of the technology of printing which was a mode of mass production like the objects that he recreated.

Warhol also looked at the subject of icons very closely. The icons that he observed as a young child were representations of the figure of Christ and other figures from the Ruthenian Catholic Church that he attended. Warhol was influenced by the churches clear depictions of figures and he would later transpose this style to icons of his time like Marilyn Monroe, Elizabeth Taylor, Elvis Presley and many others.

There are a number of interpretations and associations that could be made with the objects of everyday life like the Campbell’s soup tins and the objects of fame and celebrity.

“I’m bored with that line. I never use it anymore. My new line is In 15 minutes everybody will be famous.” – Andy Warhol

He also was a pioneer of voyeuristic filmmaking and this is a precursor to the reality television format that has become a pervasive aspect of contemporary popular culture.

Although he accumulated a fortune at the end of his life, Warhol was not an instant success and many of his early art shows were not successful. A fascinating thing that he managed to do was to find his own voice by using the images and ideas of others. Warhol was like a factory, he observed the world around him and assimilated those ideas then repackaged and interpreted them for consumption just like a factory. His studio was also known as The Factory and attracted a whole variety of people from celebrities to the outcasts of mainstream society.

“Being good in business is the most fascinating kind of art. Making money is art and working is art and good business is the best art.” – Andy Warhol

 

Andy Warhol Documentary Film Part 1 of 2

 

Andy Warhol -A Documentary Film Part 2 of 2

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