How Sara Blakely built a brand worth billions with $5,000


The inspirational billionaire Sara Blakely is living proof that it is possible to create a billion dollar brand without investment from an influential venture capital partnership or private equity fund. She used her skill, wit, determination, persistence and entrepreneurial brilliance to keep developing her brand to success against incredible odds.

The company that Sara founded is called Spanx and is owned entirely by Blakely. The brand has attracted a significant following including celebrity such as Oprah Winfrey, Jessica Alba and Gwyneth Paltrow.

Blakely has also been honoured as one of Time magazine’s 100 most influential people in the world and has also been listed as one of the most powerful women in the world by Forbes.


Sara Blakely – Keynote

Entrepreneur: Sara Blakely

Company: Spanx

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